Since 1969, GOAL Productions’ passion is to make the world a better place by producing great videos.

Today we’ve broadened our capabilities to include all forms of digital content. We’re here to define and enhance your brand with compelling stories that captures an idea and inspires the viewer to action. We collaborate with our clients, do research, develop ideas, design visual campaigns, and execute creative and powerful work.

Digital Stories

Beauty Shots Video

LOSSAN

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Beauty Shots Video

LOSSAN

GOAL recreated the experience of enjoying the sweeping views of the entire train route by filming using a drone for stunning aerial photography and a video camera on the ground. The three day production has garnered over 440,000 Facebook views.

Run/Walk

Donate Life

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Run/Walk

Donate Life

The Donate Life Run/Walk is held annually at Cal State Fullerton to educate and inspire the community about organ and tissue donation. Our highlights reel featuring aerial photography, participant interviews, and B-roll captures the energy and spirit of the event itself, as well as those who dedicate their lives to this important cause.

Rose Parade Highlights

Miracle-Gro

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Rose Parade Highlights

Miracle-Gro

Miracle-Gro is one of the active sponsors in the Rose Parade. GOAL provides the video coverage services Miracle-Gro for the Annual Rose Parade, including all the events and activities leading up to parade day. This highlights reel features float rider and home and lifestyle host Ty Pennington.

Amenities Video

LOSSAN

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Amenities Video

LOSSAN

Shot in only one day, we showed the story of passengers from different walks of life and how the Pacific Surfliner’s amenities make their trip much more comfortable and enjoyable. The video has garnered over 565,000 Facebook views. Shooting on a moving train with an 8-person crew and 15 actors, key GOAL staff included Robert Ballo and Griff Partington.

Covisus Tutorial

Chromologic

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Covisus Tutorial

Chromologic

GOAL produced this tutorial and product video featuring QuanTEK for Covisus, a supply chain security technology company. The video made the technical details and features easy to understand for the lay audience. GOAL provided end-to-end video production services, from concept development, to script, product shots, music track, and editorial.

Your Home is a Sanctuary

LifeSource

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Your Home is a Sanctuary

LifeSource

GOAL produced this video ad promoting the many benefits of installing a LifeSource water system in your home. We provided end-to-end video services for the 2-day production, from concept development, script, actors, product and beauty shots, music track, and editorial.

Overhead Drone

LOSSAN

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Overhead Drone

LOSSAN

This video is part of the Amtrak Pacific Surfliner’s “Hug the Coast” campaign. It offers a bird’s-eye-view of the train traveling through some of the most scenic stretches of the Pacific Surfliner route, from Surf Beach to Torrey Pines. GOAL shot the video with 2 drones in a span of 2 days. We also provided the concept and stylized editing.

Cinemagraph

LOSSAN

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Cinemagraph

LOSSAN

Cinemagraphs are “living photographs” in which selected elements have a repeated movement while the rest of the photo remains still, forming a video clip. They are published as an animated GIF or as a looping video, and can give the illusion that the viewer is watching an animation. We created 5 stylized cinemagraphs that feature the Pacific Surfliner trains in unique scenarios along their train route. This innovative and new format ties in with the brand’s fun and approachable identity.

Gift of a Lifetime

OneLegacy

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Gift of a Lifetime

OneLegacy

GOAL created a feel-good campaign to communicate the positive effects of organ, tissue, and eye donation, particularly in allowing affected families to celebrate the holidays. The video captured messages from donors, recipients and their families. GOAL provided all concept development, pre-production, field production, post-production, and online distribution services.

Origins and Destinations

Foothill Transit Authority

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Origins and Destinations

Foothill Transit Authority

GOAL worked directly with Foothill Transit Authority (FTA) to develop a video to inspire and unify FTA employees and contractors. After an initial meeting with the FTA Marketing Manager, GOAL developed a treatment and script that highlights the unique culture and rich history of the organization. The story is told through interviews, a day-in-the-life snapshot of a rider, and unique transitions. GOAL provided all pre-production, production, and post-production services to produce the video.

Be Aware. Be Prepared.

U.S. Army Corps of Engineers

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Be Aware. Be Prepared.

U.S. Army Corps of Engineers

GOAL was hired by the U.S. Army Corps of Engineers to produce a series of videos about flooding in the State of California for the California Department of Water Resources. The assignment includes two PSA’s in English (one shown here), one PSA in Spanish, one 3-5 minute video about the dangers of flooding after fire damage, one 3-5 minute video about the dangers of flooding after drought, and one 3-5 minute video in Spanish about general flooding. GOAL worked directly with the State of California Public Affairs Office to develop a concept for these videos, and provided all pre-production, field production, and post-production services.

ARRIVE Corridor

SCAG

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ARRIVE Corridor

SCAG

GOAL worked directly with Southern California Association of Governments and San Bernardino Associated Governments to produce an informational video to serve as a tool to maintain continuity in the implementation of strategies identified in the ARRIVE Corridor Study. Since the purpose of the video was to allow for stakeholders to obtain a quick overview of the project and understand the potential implementation roles of SANBAG, local jurisdictions, and transit agencies, we decided to tell the story with interviews with those closest to the project. On a limited shooting schedule of only 2 days, GOAL captured interviews with 12 representatives along the corridor, as well as B-Roll and drone photography.

Dam Safety Video

Nevada Department of Conservation

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Dam Safety Video

Nevada Department of Conservation

GOAL was hired by the U.S. Army Corps of Engineers to produce a video to provide an overview about dams in Nevada, how they are classified, and what Nevada residents should know about dams in their community and the Nevada Division of Water Resources’ Dam Safety program. GOAL provided all pre-production, production, and post-production services to complete the videos.

How Do You Socialize?

Living Mail

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How Do You Socialize?

Living Mail

This video compilation was produced as part of a larger interactive direct mail campaign to demonstrate the impact LIVINGMAIL® can have on your business. To watch all of the videos, and to hear the audio messaging: https://www.goalproductions.com/videos/classicandmodernmethods/ https://www.goalproductions.com/lasting-impression/

Hope Has a Home

IUMCH

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Hope Has a Home

IUMCH

Learn about the legacy of Indiana United Methodist Children's Home as told through the eyes of former residents. The impact this institution made on the lives of those who lived there is astounding, and their stories will tug on your heart strings. This short video is an excerpt from a 30-minute video.

Root Intrusion Protection

Netafim

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Root Intrusion Protection

Netafim

As the world’s leading irrigation company, Netafim drives mass adoption of smart irrigation solutions to fight scarcity of food, water and land. GOAL provided animation and editorial services to depict the benefits and functions of the Techline HCVXR Dripline.

15,000 Slices of Cake

Luxe Hotels

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15,000 Slices of Cake

Luxe Hotels

How do you bake and serve a 15,000 slice cake? Find out by watching this video that GOAL produced for Luxe Hotels. Our crew documented the weeks of dedicated hard work that went into creating an edible centerpiece for Beverly Hills' 100th Birthday Party on Rodeo Drive.

A Family Transformed

OneLegacy

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A Family Transformed

OneLegacy

When Craig Hostert was diagnosed with an autoimmune kidney disease, his wife Kathleen donated a kidney to give him a second chance at life. After a successful transplant surgery, the Hostert’s became ambassadors in the transplant community. When Craig’s kidneys failed again 14 years later, his son Justin stepped in to save his father’s life again. This is the story about a family with an extraordinary bond.

Think Before You Flush

City of Redding, California

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Think Before You Flush

City of Redding, California

The City of Redding hired GOAL to produce a public service announcement to teach residents that seemingly harmless actions can prove to be significant to the wastewater treatment process. GOAL decided to take a light hearted approach to this assignment, casting a toilet as a trash can. This video is now being shown on local television and within movie theaters in Shasta County, California.

A Journey of Wastewater

City of Redding, California

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A Journey of Wastewater

City of Redding, California

GOAL produced this video for the City of Redding to educate residents about wastewater treatment and the storm drain system in Redding. Our story takes the viewer on a journey that follows the flow of water from our homes and ends in the Sacramento River, the source of Redding’s water supply. This video is being shown at schools, community organizations, senior centers, and on the City’s website and Facebook page.

No Animals Were Harmed

American Humane Association

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No Animals Were Harmed

American Humane Association

GOAL has been servicing all of AHA's Film & TV Unit's video production needs since 2003. This trailer was produced to influence film and TV industry professionals to take action by registering their productions with AHA’s Film & TV Unit in order to receive the “No Animals Were Harmed” end credit.

Feature Films

Shadowland, LLC

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Feature Films

Shadowland, LLC

While GOAL focuses on non-fiction productions, Shadowland was established by Robert Ballo in 2003 as an outlet for producing fictional content. Shadowland has delivered ten made-for-television movies to the Lifetime Network and Lifetime Movie Network. Shown here is a compilation of a few of our Lifetime feature films. To learn more about Shadowland, please visit shadowlandfilms.com

Time-Lapse Videos

Various Projects

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Time-Lapse Videos

Various Projects

Time-lapse photography is a great way to show the phases of a construction or installation project, or to bring a dynamic element to a production. This reel showcases some of GOAL’s work in this area, including building construction, installation, live events, and examples designed to further stylize a production.

Protecting Your Ass from Harm

American Humane Association

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Protecting Your Ass from Harm

American Humane Association

GOAL produced this fictional webisode as part of American Humane Association’s “Protecting Your Ass From Harm” media campaign. By casting human actors in the roles of animal actors, we used humor to convey the importance of having AHA’s representatives on set during production.

The Storytellers

GRIFF PARTINGTON

Vice President

Griff moved to Los Angeles and joined the GOAL team in 2008. His position at GOAL has transformed many times over throughout the years — Production Assistant, Production Sound Mixer, Camera Operator, Editor, Drone Pilot, Producer, and most recently Vice President. Griff is highly knowledgeable about all field equipment, tech savvy when it comes to post-production, and detail oriented. His professionalism and personable nature is also a huge plus to any production involving on-screen participants. Griff leads our productions and his creativity is brought to all projects.

Griff enjoys spending time with his wife and two boys plus stopping pucks as a goalie in roller hockey.

ROBERT BALLO

President

Robert Ballo is an award winning Producer and Director of Photography who brings 35 years of industry experience producing video content for corporate communications, feature films for television, and documentaries. His work has been featured online, as well as ABC, PBS, TBS, the Discovery Channel, and Lifetime. Robert joined GOAL Productions in 1982, and assumed ownership of the company in 2000. In addition to his video work, Robert served as an Associate Professor of Practice at University of Southern California’s School of Cinematic Arts for 20 years. A graduate of USC himself, Robert is a member of the Academy of Arts & Sciences.

When Robert is not out in the field he can be found skiing anywhere there’s snow, writing and reading poetry, and taking care of his pigs and sheep.

DOERTE LINDNER

Accountant

Doerte provides the agency with fiscal support, reporting, and control. She gives GOAL valuable insights in our big-picture projects and day-to-day operations. Prior to working with GOAL, Doerte was the Project Manager for Citibank and Branch Manager for City National Bank serving local businesses and high net worth individuals.

Doerte is also an Olympian! She was an Olympic Athlete at the 2000 Summer Games in Sydney, Australia, where she won the bronze medal for diving in the 3-meter springboard event.

Doerte enjoys spending time with her family, working in the garden and being active hiking, riding her bike or doing yoga.

OUR CREW

GOAL is supported by a highly experienced group of field producers, directors of photography, production sound mixers, lighting directors, post-production supervisors, editors, graphic designers, animators, make-up artists, and original music composers. What makes our team give you great benefit is not only our superb technical abilities. We see the big picture to understand WHY we’re telling your story.